सूत्रधार · the thread-holder

Sutradhaar

Preserving every craft. Empowering every artisan.

A voice-first heritage platform. An artisan speaks, turns the piece once in front of a phone, and approves the record. The craft is kept, credited and taught.

Marathi, Hindi, Konkani360 viewProvenance QRLearn and get feedback
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the problem

Every craft is one retirement away from silence.

Traditional crafts are taught by watching. Designs are copied without credit. Young people cannot find the master, and the master cannot find fair buyers. A photograph does not fix any of that.

01 · Sawantwadi

Lacquerware

The method lives in the artisan's hands. When they stop, nobody has the steps.

at risk

02 · Goa

Terracotta

Pit firing and wet-clay incising are learned by watching. Fewer young people are watching.

at risk

03 · Konkan coast

Coir

Husk to fibre to rope to basket. Four skills, almost none of it written down.

at risk

04 · Western India

Block print

A pattern carved generations ago is copied by machines. The original maker gets no credit.

at risk

what it is

A craft is more than a photograph.

In Indian theatre the sutradhar is the one who holds the thread: the narrator who keeps the whole story together. Sutradhaar does that for a craft. It holds the thread from the artisan's hands to the next pair of hands.

Preserve

The artisan speaks in their own language and turns the piece once. We keep the words, the steps and a 360 view in a secure record.

A secure digital repository, protected against cultural loss.

Teach

Every record becomes a lesson. A learner follows the steps, uploads their piece, and gets feedback on what can be seen.

Better artisan skills, through training that fits the gap.

Credit

Each record gets a fingerprint and a QR page showing who made it and who approved it. Similar claims are flagged for a person to review.

Fair credit, and a direct way to sell, for the real maker.

how it works

Four steps. Five minutes. One craft kept.

1

Speak

The artisan describes the craft in Marathi, Hindi or Konkani. No typing. The voice becomes text they can read and correct.

“आधी लाकूड भिजवतो…”

2

Turn

They turn the piece once in front of the camera. The phone finds the piece and captures a view that anyone can drag around.

3

Approve

The steps, tools, materials and motifs are laid out. The artisan checks every line and approves it. Nothing goes live without them.

✓1. Soak and turn the wood
✓2. Press the lac stick
✓3. Polish with agate
Approved by artisan
4

Credit and teach

A QR page shows who made it and the record's fingerprint. The same record becomes a lesson, with feedback on a learner's own piece.

9f3a·c21b·77de

Matches the approved version

Similar claims: none found

hold it in your hand

Turn the craft with your thumb.

This is the 360 view every record keeps. Drag it. On a real record these frames come from the artisan's own camera, so the full form is kept, not just one photo.

See all demo records

livelihood

A craft that is remembered should also be paid for.

Sell with proof

Every listing is tied to the record the maker spoke and approved. The buyer sees who made it, how, and the 360 view next to the price.

Straight to you

The buyer pays you directly by UPI or on delivery, and the order lands straight on your WhatsApp with their name, number and address.

Price it fairly

A small helper adds up materials and hours to a starting price. The maker always sets the final number.

Built for the people the craft touches.

01

Artisans

Speak, do not type. Keep your words, your name and your design. Sell the piece with its story behind it.

02

Learners

Follow a master's own method step by step. Upload your piece and see where to improve, with experts for the parts a computer cannot judge.

03

Buyers and visitors

Scan a piece and meet the maker. Know the village, the technique and the story, then order straight from them.

our promise

What we do, and what we will not pretend to do.

we do

  • ✓Keep the artisan's own words beside every record
  • ✓Show who made it and who approved it
  • ✓Flag look-alike designs for a person to review
  • ✓Give feedback only on what a photo can show
  • ✓Let makers sell with their record beside the price

we do not

  • ×Claim a QR code proves a piece is genuine
  • ×Replace the judgment of a master
  • ×Own the design. It stays with the maker.
Sutradhaar. Preserving every craft. Empowering every artisan.

We don't sell crafts.
We make sure they survive.

Kept in the artisan's own voice. Credited to the real maker. Taught to the next hands.